Sinatra Holding LLC today announced it had received ISO 9001:2008 certification for the implementation of customer centric processes that will allow them to continuously improve every aspect of the business from top to bottom. The Company is one of the very few that have achieved Certification to ISO 9001 which requires an accredited third party auditing organization to thoroughly review the Company’s internal quality management system processes, to ensure that they are capable of consistently delivering a service that meets customers’ needs and expectations.

The sub companies of Sinatra Holding offer high-quality customer service, branded, consumer products, and our own lines of specialist products and secondary services to concierge each division’s efforts. Sinatra Holding is currently in operations, as a corporation under the laws of the United Arab Emirates.

... “I’m very happy to be able to congratulate Sinatra Holding on achieving certification,” commented A lvin Croft from Bas Accreditation in Dubai UAE. “Having recently spent time with Sinatra Holding personnel, it was clear that they treat this as much more than a question of ‘compliance to a standard’, but as a way to provide confidence in the products and services they deliver to their customers. This requires a real commitment and strong customer focus throughout the organization, from the Boardroom on down to all of the operational activities throughout the entire business.” Though recently certified, the ISO Quality Management System (QMS) Standard has been the basis for Sinatra Holdings’ internal QMS for a number of years, as many of its customers are in highly regulated industries, which require their own compliance to the standard. “As one of the leading product and service providers within the UAE , it is quite natural that we are at the forefront in achieving ISO 9001:2008 certifications,” said David Williams, Head of Operations. “And as a strategic partner to our customers, it is only fitting that we help them save time and money by officially becoming certified, demonstrating our unwavering commitment to a strong culture of quality,” concluded Mr Williams.

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